Snowflake Summit, the company’s largest annual user conference, attracts over 20,000 in-person attendees each year.
For every iteration of the event, I led the design and rollout of the conference website across pre-event, live, and post-event phases. In addition, I designed large-scale environmental graphics used throughout the event space, assets and screens for the event mobile app used by all attendees, as well as other digital collateral for social media and Snowflake.com.